Wix vs Lovable
Wix scores 8.6/10, Lovable 8.0/10. Where each one wins, what they cost and who should pick which, side by side.
The short answer
Wix scores 8.6/10 and Lovable scores 8.0/10 on our rubric. Wix is the stronger all-round pick.
Wix leads on ease of use, design, flexibility, value, and support.
Wix starts at $17/mo and has a free plan; Lovable starts at $25/mo and has a free plan. Wix is the cheaper way in.
| Wix | Lovable | |
|---|---|---|
| Score | 8.6 | 8.0 |
| From | $17 | $25 |
| Free plan | Yes | Yes |
| Sells online | Yes | No |
| Code export | No | Yes |
| Ease of use | 9.2 | 9.0 |
| Design | 8.8 | 8.0 |
| Flexibility | 8.0 | 7.6 |
| Value | 8.4 | 7.8 |
| Support | 8.6 | 6.8 |
What Wix does well
- Largest template library of any builder
- Drag-anywhere editor is genuinely freeform
- App market covers almost every add-on
What Lovable does well
- Prompt to working full-stack app fast
- Exports real React code
- Supabase wiring handled for you
Who each one is for
Wix. A small business or personal site where you want maximum control over appearance without writing code, and where the site is unlikely to be rebuilt elsewhere. The template library is the largest here, so there is usually a close-enough starting point for any sector.
Lovable. Founders and product people validating an idea, internal tools, and prototypes that need to be real enough to test with users. The Supabase wiring being handled for you removes the step that usually stalls non-developers.
Pricing side by side
Wix
| Free | $0 | Wix subdomain and Wix branding, no custom domain |
|---|---|---|
| Light | $17/mo | 2 GB storage, 2 collaborators, cannot accept payments |
| Core | $29/mo | 50 GB, basic eCommerce and payments, 5 collaborators |
| Business | $39/mo | 100 GB, standard eCommerce, 10 collaborators |
| Business Elite | $159/mo | unlimited storage, advanced eCommerce, 100 collaborators |
Lovable
| Free | $0 | 5 daily build credits (up to 30 a month), 5 lovable.app domains |
|---|---|---|
| Pro | $25/mo | 100 monthly credits plus daily credits, custom domains, credit top-ups |
| Business | $50/mo | 100 monthly credits, SSO, internal-only publishing, team workspace |
| Enterprise | Volume-based | platform fee, audit logs, SCIM, custom SLA |
What a year costs
Wix
Wix quotes yearly prices, paid up front, and taxes come on top. Light is $17 a month, but it cannot take payments at all, so the cheapest plan that can sell anything is Core at $29. For most small businesses the choice comes down to Core or Business, which differ by $10 a month and mostly in how much eCommerce and marketing you get.
Plan price
Lovable
Lovable uses a single credit balance for five kinds of usage: building (every message that changes your app), chatting, hosting the finished app and its database on Lovable Cloud, AI features inside your deployed app, and some third-party connectors. Paid plans include 100 monthly credits on top of five free build credits a day, a small monthly Cloud grant of 20 credits and a monthly AI grant of 4.
Subscription
Who should skip each one
Wix
Anyone who expects to migrate later, or who needs a design system applied consistently across many pages. The freeform editor works against consistency at scale, and there is no export path.
Lovable
A marketing site or a brochure. Using an app builder for five static pages is slower and more expensive than any builder here. It is also not yet a substitute for a developer on anything with genuinely complex logic.
The bottom line
Wix
Wix is the safest general-purpose builder for someone who wants a good-looking site quickly and does not want to learn a design tool. Choose Core if you need to take payments, Light if you truly do not, and take your time over the template, because you cannot swap it later.
Lovable
Lovable is the best way we know to turn an idea into a working app without writing code, and Pro at $25 a month is enough to find out whether the idea deserves more. Keep an eye on the credit balance once the app is live, because hosting and in-app AI draw from it too.
Questions people ask
Is Wix better than Lovable?
Wix scores 8.6/10 and Lovable scores 8.0/10 on our rubric. Wix is the stronger all-round pick. Wix leads on ease of use, design, flexibility, value, and support.
Which is cheaper, Wix or Lovable?
Wix starts at $17/mo and has a free plan; Lovable starts at $25/mo and has a free plan. Wix is the cheaper way in.
Which is easier to use, Wix or Lovable?
Wix scores 9.2/10 for ease of use against Lovable at 9.0/10.
Do Wix and Lovable have a free plan?
Both Wix and Lovable have a free plan.
Can you sell online with Wix and Lovable?
Wix can take payments and run a store; Lovable is not built for selling products.
Can you move your site off Wix or Lovable?
Wix does not export a working site; Lovable lets you export your code.
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