Framer vs B12
Framer scores 8.2/10, B12 8.7/10. Where each one wins, what they cost and who should pick which, side by side.
The short answer
Framer scores 8.2/10 and B12 scores 8.7/10 on our rubric. B12 is the stronger all-round pick.
Framer leads on design. B12 leads on ease of use, value, and support. They tie on flexibility.
Framer starts at $10/mo and has a free plan; B12 starts at $20/mo and has a free plan. Framer is the cheaper way in.
| Framer | B12 | |
|---|---|---|
| Score | 8.2 | 8.7 |
| From | $10 | $20 |
| Free plan | Yes | Yes |
| Sells online | No | Yes |
| Code export | No | No |
| Ease of use | 7.8 | 9.4 |
| Design | 9.3 | 8.6 |
| Flexibility | 8.4 | 8.4 |
| Value | 7.6 | 8.6 |
| Support | 7.4 | 8.8 |
What Framer does well
- Best-in-class animation and interaction
- Fast modern output
- Designer-native workflow
What B12 does well
- A complete site, store or web app drafted from one prompt in about two minutes
- Edit by chatting with the AI Agent, clicking any element or uploading a screenshot of what you want
- Commerce, backends, logins and analytics included from the $24 Website plan
Who each one is for
Framer. Startup and product marketing sites, launch pages, and anything where motion carries part of the message. Designers moving from Figma find the model immediately familiar.
B12. Anyone who wants to go from a description to a finished, working site without assembling it: small businesses, founders, freelancers and teams who need a website, a store or a simple web app live this week, and would rather talk to an AI than learn a design tool.
Pricing side by side
Framer
| Free | $0 | Framer subdomain, 1 GB bandwidth, for trying and non-commercial use |
|---|---|---|
| Basic | $10/mo yearly | custom domain, 30 pages, 2 CMS collections, 1,000 CMS items |
| Pro | $30/mo yearly | 150 pages, 10 collections, 2,500 items, redirects, staging |
| Enterprise | Custom | custom limits, SSO, unlimited editors |
B12
| Free | $0 | b12sites.com subdomain, 5 AI credits a day (max 30 a month) |
|---|---|---|
| Website | $20/mo yearly · $24 monthly | custom domain, 100 AI credits, commerce, backends, analytics, up to 10 projects |
| Website + Client Engagement | $67/mo yearly · $78 monthly | 300 AI credits, up to 30 projects, intake, contracts, email marketing, custom email |
| Professional (done for you) | $199/mo | site designed, written and launched by B12's team, phone support |
| Advanced (done for you) | $399/mo | 5 seats, monthly site updates, directory listings, priority support |
What a year costs
Framer
Framer's plans are priced per site, and the headline numbers are low: $10 a month on Basic and $30 on Pro, billed yearly. The costs that add up are seats and add-ons. Each additional editor who can design and publish is $20 a month; a content-only editor who updates the CMS is $10. Each translated language is another $20 a month.
Site planExtra editorTranslation locale
B12
The Free plan runs on a b12sites.com address with five AI credits a day. Website, at $24 a month ($20 on yearly billing), adds your own domain, 100 AI credits a month, commerce, backends, analytics and up to ten launched projects. Website + Client Engagement, at $78 ($67 yearly), triples the AI credits and adds the client tools. New users can try the paid plans for $1 for the first seven days, and the custom domain is free for the first year.
Plan price
Who should skip each one
Framer
Online stores and content-heavy publishing. Commerce is minimal and the CMS, while good, is not built for large editorial operations.
B12
A designer who wants pixel-level control over every layout, where Webflow or Framer fit better, or a merchant with a large, complex catalog, where Shopify's commerce depth wins. If you need to own and hand-edit an app's codebase, a code-first AI app builder such as Lovable or Replit is the better home.
The bottom line
Framer
Choose Framer for a marketing site, landing page or portfolio where motion and polish are part of the message. Basic is enough for one person; move to Pro once you need redirects, staging or more than 30 pages.
B12
B12 is the AI builder we would point most people to first: one prompt gives you a complete site, store or simple web app, and you keep improving it by talking to the same AI. Start on the free plan to see the draft, and move to the $24 Website plan when you want your own domain, commerce and backends.
Questions people ask
Is Framer better than B12?
Framer scores 8.2/10 and B12 scores 8.7/10 on our rubric. B12 is the stronger all-round pick. Framer leads on design. B12 leads on ease of use, value, and support. They tie on flexibility.
Which is cheaper, Framer or B12?
Framer starts at $10/mo and has a free plan; B12 starts at $20/mo and has a free plan. Framer is the cheaper way in.
Which is easier to use, Framer or B12?
B12 scores 9.4/10 for ease of use against Framer at 7.8/10.
Do Framer and B12 have a free plan?
Both Framer and B12 have a free plan.
Can you sell online with Framer and B12?
Framer is not built for selling products; B12 can take payments and run a store.
Can you move your site off Framer or B12?
Neither Framer nor B12 exports a working site.
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