B12 vs WooCommerce
B12 scores 8.7/10, WooCommerce 7.6/10. Where each one wins, what they cost and who should pick which, side by side.
The short answer
B12 scores 8.7/10 and WooCommerce scores 7.6/10 on our rubric. B12 is the stronger all-round pick.
B12 leads on ease of use, design, and support. WooCommerce leads on flexibility and value.
B12 starts at $20/mo and has a free plan; WooCommerce starts at $0/mo and has a free plan. WooCommerce is the cheaper way in.
| B12 | WooCommerce | |
|---|---|---|
| Score | 8.7 | 7.6 |
| From | $20 | $0 |
| Free plan | Yes | Yes |
| Sells online | Yes | Yes |
| Code export | No | Yes |
| Ease of use | 9.4 | 5.8 |
| Design | 8.6 | 7.2 |
| Flexibility | 8.4 | 9.4 |
| Value | 8.6 | 8.8 |
| Support | 8.8 | 6.6 |
What B12 does well
- A complete site, store or web app drafted from one prompt in about two minutes
- Edit by chatting with the AI Agent, clicking any element or uploading a screenshot of what you want
- Commerce, backends, logins and analytics included from the $24 Website plan
What WooCommerce does well
- Free core, you own everything
- Endless plugins
- No transaction fees
Who each one is for
B12. Anyone who wants to go from a description to a finished, working site without assembling it: small businesses, founders, freelancers and teams who need a website, a store or a simple web app live this week, and would rather talk to an AI than learn a design tool.
WooCommerce. Merchants already running WordPress, stores needing unusual logic a hosted platform will not allow, and anyone determined to own the whole stack. At high volume with good hosting, the economics can beat hosted platforms decisively.
Pricing side by side
B12
| Free | $0 | b12sites.com subdomain, 5 AI credits a day (max 30 a month) |
|---|---|---|
| Website | $20/mo yearly · $24 monthly | custom domain, 100 AI credits, commerce, backends, analytics, up to 10 projects |
| Website + Client Engagement | $67/mo yearly · $78 monthly | 300 AI credits, up to 30 projects, intake, contracts, email marketing, custom email |
| Professional (done for you) | $199/mo | site designed, written and launched by B12's team, phone support |
| Advanced (done for you) | $399/mo | 5 seats, monthly site updates, directory listings, priority support |
WooCommerce
| WooCommerce core | Free | no subscription, no revenue share, unlimited products and orders |
|---|---|---|
| Hosting | $25–$350/mo | WooCommerce's own range for most stores; scales with traffic |
| Extensions | $29–$299/year each | subscriptions, bookings, advanced shipping and similar add-ons |
| WooPayments | ~2.5–2.9% + 30¢ | card processing; any other gateway works with no extra platform fee |
What a year costs
B12
The Free plan runs on a b12sites.com address with five AI credits a day. Website, at $24 a month ($20 on yearly billing), adds your own domain, 100 AI credits a month, commerce, backends, analytics and up to ten launched projects. Website + Client Engagement, at $78 ($67 yearly), triples the AI credits and adds the client tools. New users can try the paid plans for $1 for the first seven days, and the custom domain is free for the first year.
Plan price
WooCommerce
WooCommerce publishes its own cost model, and it is open about where the money goes. The core platform costs nothing. Hosting runs from about $25 to $350 a month for most stores, depending on traffic and how much performance you need. Extensions, which is where features like subscriptions, bookings or advanced shipping live, cost $29 to $299 a year each. Payment processing is whatever your chosen provider charges, with no extra fee from WooCommerce on top.
HostingPaid extensions
Who should skip each one
B12
A designer who wants pixel-level control over every layout, where Webflow or Framer fit better, or a merchant with a large, complex catalog, where Shopify's commerce depth wins. If you need to own and hand-edit an app's codebase, a code-first AI app builder such as Lovable or Replit is the better home.
WooCommerce
A first store with no technical support. Every problem a hosted platform absorbs silently becomes yours, and commerce failures cost money while you fix them.
The bottom line
B12
B12 is the AI builder we would point most people to first: one prompt gives you a complete site, store or simple web app, and you keep improving it by talking to the same AI. Start on the free plan to see the draft, and move to the $24 Website plan when you want your own domain, commerce and backends.
WooCommerce
Choose WooCommerce if you already run WordPress, want to own the store completely, or sell in a country where hosted platforms charge you extra for your payment provider. Budget for good hosting and a handful of extensions, and for someone to keep it updated.
Questions people ask
Is B12 better than WooCommerce?
B12 scores 8.7/10 and WooCommerce scores 7.6/10 on our rubric. B12 is the stronger all-round pick. B12 leads on ease of use, design, and support. WooCommerce leads on flexibility and value.
Which is cheaper, B12 or WooCommerce?
B12 starts at $20/mo and has a free plan; WooCommerce starts at $0/mo and has a free plan. WooCommerce is the cheaper way in.
Which is easier to use, B12 or WooCommerce?
B12 scores 9.4/10 for ease of use against WooCommerce at 5.8/10.
Do B12 and WooCommerce have a free plan?
Both B12 and WooCommerce have a free plan.
Can you sell online with B12 and WooCommerce?
Both B12 and WooCommerce can take payments and run a store.
Can you move your site off B12 or WooCommerce?
B12 does not export a working site; WooCommerce lets you export your code.
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